Times are tight

If you're like me, your wardrobe consists mainly of casual clothes from the action sports zone and some technical pieces from Patagonia and The North Face. And if you're like me, you always wonder why surf trunks should cost a blazing $55 and cool shoes cost $75 (or much more) and sunglasses cost a small ransom and you wonder all this while you're at the counter parting with a handful of twenties.

Fortunately, all those youth brands (Quik, 'Bong, Spy, etc) do a terrible job of forecasting their unit sales and make way too many of everything and it all has to go somewhere to be sold, eventually. Somewhere is sometimes this little gang of websites.... brociety / whiskey militia / steep & cheap ...where products are spotlighted regularly throughout the day, every day. The website names are dumb, the prices are smart—sometimes through the floor. I have found that it's worth the occasional look to see if those $45 flip flops are on sale for $17. They often feature hardgoods and women's gear, too. (Marie gets all the credit—and taken out to dinner—for turning me onto these sites.)